Creating Memorable Worlds

“This industry doesn’t work unless you have repeat visitation as a part of your of your revenue model.” The the magic of a theme park doesn’t happen by chance. In fact, it is meticulously crafted by people so that creativity meets practicality. Theron Skees, a former Disney Imagineer, returns to give more understanding on how…

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The Wisdom of Walt

“Every great story requires conflict.” Jeff Barnes had an underwhelming first experience at Disneyland. So much so that it sparked his curiosity about why people loved the park so much. His insatiable curiosity led him to research Walt Disney’s life and the adversity he faced. It was through this research that Jeff discovered Walt’s desire…

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