Archive for September 2023
Manage Like a Mother
“By virtue of being a kid and on the receiving end of mothering, you have learned you know what works and what doesn’t work.” – Valerie Cockerell This conversation brought me an all new perspective around the ways that motherhood can serve as a powerful foundation for effective leadership in any organization. Valerie Cockerell is…
Read MoreFind the Stories That Connect Customers
“Data can be turned into a story. When you present numbers without a story, people just glaze over.”— Alice Fairfax As is customary on the show, Alice Fairfax returns to ask three unscripted questions. Considering she is the author of “Tell Your Story: Tools to Take You from a Tweet to a TED Talk,” it…
Read MoreTell Your Story
In business, we are telling a story whether we know it or not. Evaluate what story you are telling and how you want people to participate. Own that story and create an incredible experience that exceeds expectations. – Alice Fairfax In this episode I welcome Alice Fairfax, author of the book Tell Your Story, to…
Read MoreObservation Selling
Start with a mirror – true leadership begins with self-reflection. – Mike Simmons During my recent trip to Alaska I was intrigued by the innovative sales tactics used in high-end jewelry stores on the cruise. It only make sense to welcome Mike Simmons back to use his sales expertise to break down this tactic. His…
Read More