Be the Guide Not the Hero

“The people I work with who are most successful understand they’re taking their experience and using it to guide someone else.” One of the things I enjoy most about hosting conversations is that I never know which question will uncover the biggest lesson. When Lindsay Carlson joined me to ask a few unscripted questions, we…

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Capturing a Brand Essence

“People are going to your website for the relationship.” For a long time, we treated websites like pure pieces of technology. If the pages loaded, we checked the box and moved on. Lindsay Carlson helps remind me that a website isn’t just a tech project. When done right, it is a communication hub, a relationship…

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The Process of Writing a Book

“Everybody wants to be an author, and nobody wants to be a writer.” Most people don’t struggle with ideas. They struggle with action. One of the many reasons I appreciate Jeff Barnes is that he has a way of turning big goals into practical action. Most people know Jeff as Dr. Disneyland and the author…

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Expanding Your Brand Beyond Your Own Name

“Find people that you’re willing to invest in, and you’re going to go to some really cool places that you can’t currently imagine.” One of the things I admire most about Jeff Barnes is that he is always thinking beyond what is next and focusing on what is possible. Most people know Jeff as Dr.…

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Start Now and Change Your Script

“If you’re not getting exposed to those new thoughts or new ideas, then you’re not effectively advancing the way you’re serving.” For years, people kept telling me how incredible the show The Sopranos was. I finally sat down to watch it, but I made a massive mistake. I accidentally started on the first episode of…

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