Three Way to Use a Podcast to Build Your Business

“Everything my business has done has been built on the back of a podcast, and it’s only gotten better.” Back in 2013, I recorded my first podcast episodes and then did nothing with them. They just sat there. I didn’t think they were good enough. My voice sounded weird. My confidence wasn’t there yet. Months…

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Building Relationships Through Podcasting

“When you treat a guest like they’re visiting your home, you build trust that lasts long after the episode ends.” When I think about what podcasting has done for me, the biggest thing isn’t the shows, the gear, or even the downloads. It’s the people. Building relationships through podcasting has been one of the best…

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Finding an Innovated Approach

“If you’re not willing to look dumb, you’re not going to accomplish anything.” When I first met Matthew Miller, I knew he was different. Not the kind of different that makes you scratch your head. The kind that makes you lean in and listen a little closer. The way he talks about theme parks, you’d…

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Preparing Your Business to Operate Without You

“Keep your business simple enough that stepping away doesn’t break it.” When Liz Wilcox told me she’d join me on an Alaska cruise if I ever lectured there again, I didn’t believe her. Most people say things like that but never follow through. But Liz did. She booked the trip, brought her daughter, and next…

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Turning Lessons Into a Parable

“It’s not that a lesson is different. It’s that the story that makes it memorable.” Years ago, I worked as a park ranger. Every day brought people with different needs. There were lost hikers, noisy campers, curious kids with more questions than I could answer. No matter how often I rattled off rules, no one…

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