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Recently, I watched the film Ice Guardians. The film is about enforcers in the National Hockey League. At the end of the movie, when asked if he would do it over again, Kelly Chase said, “with more fire”. I couldn’t stop thinking about what he said. When I look back on my career as a…
During my Customer Experience Tour through Florida, I spent four days at Walt Disney World. To share my observations and lessons I learned, I recorded one podcast for each day in the park. Find each episode below: Day 1 – Animal Kingdom Day 2 – Magic Kingdom Day 3 – Hollywood Studios Day 4 –…
Josh Elledge used publicity to grow savingsangel.com into a profitable business. Now, he helps entrepreneurs and businesses figure out the best public relations approach and begin to show up in the right places to become an authority. Josh is a regular contributor on television and in newspapers. In this episode, Josh will explain how to…
This episode we are going to make the final stop on our Florida Customer Experience Tour. Lessons from Universal Studios: Keep your entrance sharp. Make people feel they have entered someplace special. Do something different. Don’t directly compete with the big names. Find your niche and become known for something specific. Consider design of your…
The final day of touring Walt Disney World to learn about customer service we will visit Epcot. I had the opportunity to take part in a pilot program Disney World is testing out. Guest relations had my cell phone number. Every day they would text me just to see how things we going. And they…
Here are the three lessons from Hollywood Studios; Give your customer a clear, exact path to get what they want. If your customer’s experience will be enhanced by the experience you have created, don’t give them a shortcut. If it is your responsibility, you need to take responsibility. Listen to the episode to find out where…
Today, we take the show to the Magic Kingdom for day 2 of Lessons from Disney World. I visited the Magic Kingdom for one day six years ago, so this park is not new to me. But I came with new eyes. Looking to see what I can learn about how they create magic. Here…
This episode is the first of four episode from Walt Disney World. Each day I will visit one of the Disney World Parks and share with you what I learn. On The Jody Maberry Show, we have learned about Disney from Lee Cockerell and Jeff Noel. But now, I will get to experience what we…
The Jody Maberry Show goes on the road to the Kennedy Space Center. This is the first episode in a series examining some of the popular attractions in central Florida. We will find lessons we can take from the attractions to apply directly to your business. Here are 10 Customer Service Lessons from my time…
Does the thought of charging premium pricing scare you? In episode 13, we talked to Kirk Bowman about value pricing. Kirk urged you to move away from charging by the hour and base your price on value. In this episode, Petra Foster joins us to talk about using premium pricing for your coaching or consulting…