Recently, I visited the Burke Museum at the University of Washington. Although the museum is full of fascinating fossils, one important piece that is missing is the Manis Mastodon. The Manis Mastodon is not at the Burke Museum because the University of Washington missed an opportunity with the way they answered the phone.
You could be missing an opportunity with the voicemail greeting on your phone. The often overlooked voicemail greeting is the secret to getting more attention.
In this episode, we examine the elements of a great outgoing message and how it gets you more attention. Jeff Noel presents the elements of a proper voicemail greeting.