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“Don’t do what everyone else is doing. You don’t have to copy someone else. And if something else did work, yeah, it worked for them. But that doesn’t mean you have to follow their exact recipe.” When it comes to sales, following a cookie-cutter approach often leads to frustration and missed opportunities. I learned this…
Cassie Tucker started working with me one year ago. Initially, Cassie provided support for the work I was doing. Over time, her role expanded, and now she provides operational support and marketing strategy for my business and our clients. We’ve worked together on product launches and events. Cassie joins us for this episode of The…
Mark Rucker is with me again in our traditional follow-up episode where he can ask me any three questions of me that he wants. Mark took a page out of his own book to come up with his three questions and they are great. First, have you ever participated in a personal talent assessment? I…
Mark Rucker joins me and shares secrets from his Life and Leadership files. Mark worked with Disney for 32 years, has served as an executive with Great Wolf Lodge, and recently authored the book Coffee with the Mouse: Life and Leadership Wisdom from 32 years at Disney and Beyond. Early in life, Mark started collecting lessons…
An MBA can lead to a promotion and a bigger salary in the corporate world. But if you run your own business, do you need an MBA? In the two years between my time as a park ranger and launching my own business, I went back to school to get an MBA. Now, nine years…
I try to make two or three solid connections with people when I attend live events. I want to spend enough time with those people where we keep in touch after the event. To make good connections, you can’t be the person who shows up slinging out business cards like a blackjack dealer. And you…
Tim Schurrer is back for our traditional follow-up episode where I invite my guests into the interviewer chair. Tim has three questions for me, and as always, they do not disappoint. Question one requires a little bit of context, but when you boil it down, the question is simply this: who are you showing up…
Tim Schurrer is with me and is unpacking his new book, The Secret Society of Success. Tim spent ten years on Donald Miller’s Storybrand team and has recently embarked on a new journey as an author, podcaster, and speaker. At some point or another, we all ask the question “what is success?” Society often waters…
Cassie Tucker returns today and we are laying out the greatest marketing lessons you are going to find. And I learned them from my dog. As a dog owner, I am very interested in making sure my four-legged family member is taken care of. Not too long ago, I learned about a dog boarding and…
“You feed off of the energy that is happening around you. You can turn that into a positive experience. As the leader, the outcome has a greater chance of becoming a positive outcome or a negative outcome because you’re personally involved and based on the way you handle a situation.” Djuan Rivers is a former…