Tell People Who You Are

On the Jody Maberry Show, we often talk about marketing and branding on this show, but you may be surprised to know the best lesson I learned about branding came on a sheet of ice.

Now, you know some top marketers have been on this show. Ray Edwards and Mike Kim understand branding like no one I know. But they have nothing on Homejuice.

What is a homejuice is what you just thought? Right. Who is Homejuice is the better question.


In this episode, I share a story about a boyhood friend called Homejuice to illustrate a simple, but powerful lesson about branding.

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Jody Maberry


  1. Mike Loomis on February 8, 2017 at 10:07 pm

    YES! You’re a sage storyteller, sir!

    • Jody Maberry on February 9, 2017 at 12:10 am

      Thank you, Mike. I still put on the Park Ranger flat hat before I record. Not really, but you can imagine it, right?